Canada Post’s relevance on trial
The mere threat of a service interruption means Canada Post just crashed the timeline for businesses to eliminate their reliance on our postal system.
Are your educational outreach efforts in need of a refresh?
Attention spans have changed. Communication norms have changed. Educational outreach means putting helpful (and concise) tips first, background information a click away.
Snapchat: the ROI of now you see it, now you don’t
Measuring ROI of online and social media activities has been a confusing (even futile) exercise for many organizations. Enter Snapchat, the anti-ROI tool.
FACT CHECK: Maryam Monsef’s 12 million Twitter impressions
Minister Maryam Monsef invoked Twitter impressions to suggest there is a plurality of online interest in #electoralreform. Was she right?
The Trueman Show: Mayor Nenshi, opinions and privacy
Despite being setup , Mayor Nenshi will survive. He’s popular and people will see this a man speaking his informed thoughts during a private conversation.
Correction: First #TellVicEverything tweet
It was actually @robertjensen2 who issued the first #TellVicEverything tweet. Read more on why Jensen’s tweet and his following size are just as remarkable.
