To reach stakeholders and observers, you need to build a social media toolkit. This table helps identify strengths and weaknesses of some popular tools.
Unlike other public figures who have reason to be embarrassed by their actions (or at least humiliated for being caught), Dr. Spence has taken ownership of his mistake.
Highlights from Bob Ledrew’s talk on what creatives and content producers can learn from the practices and structures of journalism.
More of us are faced with the first world decision of having to pay for online news from traditional news organizations. It’s not simply about money.
To be seen as relevant, journalists and content creators must be attentive to online chatter and be able to tell stories to their audiences in short segments — digestible sizes with the most important-in-the-moment information.
The screenshot below shows a comment left by “Geordie Young” on the CBC.ca article Olympic coverage tweet puts Twitter at centre of scandal (full disclosure: I’m quoted in the article). Like most articles, the journalist is forced to be very selective on the use of quotes from outside sources. If Amber had run everything I said, the […]
An editorial in Friday’s edition of The Economist caused a minor ripple on Twitter. From Friday through Sunday, 265 tweets were issued (22 in French) from 235 Twitter accounts. The Economist piece, Time to flip: The voters may be starting to tire of the prime minister’s bullying, was picked up the National Post and other Canadian news organizations […]