by Mark | Aug 27, 2010 | Connecting, Distribution, Media, Public Relations and Communications, Social Media, Technology, Tools
Glen McGregor and I met for a coffee on Friday to talk about politics, political journalism and his role as social media editor for the Ottawa Citizen. It was a fun and insightful conversation which somehow turned to baseball – specifically our memories of the...
by Mark | Aug 25, 2010 | Connecting, Events and Conferences, PAB Conference, Podcasting, Social Media
For the first time in the five year history (so far) of the conference, the 2010 edition of PAB featured a balanced mix of speakers from both in and outside the fishbowl. That’s to say, this year’s program featured about 50 per cent external ideas,...
by Mark | Jul 26, 2010 | Connecting, Events and Conferences, Media, Print, Radio, Social Media, Television, Tools
Some time ago, Whitney Hoffman, Andrea Ross and I published a conversation about myopia in community, social media and personal projects. The premise of our talk (without having listened to the recording since we published it) is that seeking to understand means...
by Mark | Jul 20, 2010 | Community, Connecting, Social Media
Last week we were visited by author P.J. Bracegirdle, illustrator Susan Mitchell, their son Ewan and author Kevin Bolger. P.J. was in town to speak at a conference and we’d been talking with him about getting together since we first met him online a few years...
by Mark | Jul 16, 2010 | Connecting, Digital Public Affairs, Media, Print, Public Relations and Communications, Radio, Social Media, Television
Fleishman-Hillard and Harris Interactive published the findings of their Digital Influence Index (DII) study nearly three weeks ago. As part of the FH Digital team, I participated in the analysis of the Canadian data which offered significant insight into digital...
by Mark | Jul 13, 2010 | Community, Connecting, Events and Conferences, PAB Conference, Social Media
Most content creators (myself included) will tell you the most important ingredients to achieve resonance with online audiences are transparency and authenticity. Content that’s less than genuine won’t carry the same impact with readers, listeners and...
