by Mark | Feb 25, 2010 | Adoption, Connecting, Digital Public Affairs, Networking, Promotion, Social Media, Tools
If our Government was determined by the distribution of actively Twittering MPs, the House of Commons would be a very different place. The Liberals would have a very tenuous minority, a small group of MPs would be engaged in the debate while others called out every...
by Mark | Jan 17, 2010 | Digital Public Affairs, Promotion, Social Media
Remember in 2007 when Quechup deceptively harvested and spammed the contact lists of thousands of unwitting people in an effort to promote its social network? It learned the hard way about abusing trust. Kiva.org may be learning the same hard lesson. It came to my...
by Mark | Sep 24, 2009 | Connecting, Networking, Promotion, Social Media
I’ve been co-presenting a free webcast series on social media for the book publishing industry. As part of today’s session, Greg Pincus and I shared our 10 Golden Rules for individuals and businesses wishing engage with social media communities and their...
by Mark | May 26, 2009 | Connecting, Promotion, Social Media
Marc Phillion was called into a meeting room last Friday and told about management restructuring by his employer. He knew where the conversation was going before it even got there and before the meeting was over, he’d worked out a plan. The next day, Marc took...
by Mark | Mar 2, 2009 | Community, Promotion, Social Media
I’ve been a member of the Facebook Group for my local independent music store, Compact Music, since it began. Largely because of the volumes of email from and activity within the various social networking sites of which I’m a part, I haven’t...
by Mark | Feb 15, 2009 | Community, Connecting, Networking, Promotion, Social Media, Tools
Social media services like Twitter have become the new real-time Internet communications channel. Twitter has been used for crisis communications, breaking news, discussions on issues and the promotion of products and services. Companies that adopt Twitter as a...
