By March 17, 2012 1 Comments Read More →

Conference Saturdays: The $8 billion iPod

There are many TED Talks which force audience members to think more analytically about the information we’re provided. Derek Sivers (I’m likely to feature one of his talks in a future Conference Saturday) is particularly adept at helping his audiences recognize their context is very different from others’. Does that make one wrong and the other right?

Well, in today’s video, I suppose a case could be made that–yes–industry is fudging the numbers in an effort to secure the support of policy makers and the sympathy of the otherwise uninformed public. Below, comic author Rob Reid presents a counter-argument to the entertainment industry by humorously uncovering the fallacy of copyright economics.


About the Author:

Mark Blevis is a digital public affairs strategist and President of, an integrated digital communications, public affairs and research company. His work focuses on the role of digital tools and culture on issues and reputation management. He also leads research into how Canadian opinions are shaped through online content and interactions.