Digital campaigning podcast: Pick who you follow

Effective digital campaigning means being strategic about who you follow, and how many people and organizations you follow.

Moderate: Don’t follow everybody (it’s impractical and not scalable)
Curate: Organize the people you follow (and those who follow you) into logical lists
Differentiate: Separate private and public follows, using lists to avoid undesirable exposure.

You can subscribe to this as a podcast series on my iTunes page, or using this link in your favourite podcast aggregator.

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Podcast: Download