Digital Makeover: James Rajotte
By May 8, 2013 0 Comments Read More →

Digital Makeover: James Rajotte

This week’s digital makeover of Conservative MP James Rajotte reveals the importance of putting social in social media.

Posted in: Digital Makeover
Ontario budget chatter online
By May 6, 2013 0 Comments Read More →

Ontario budget chatter online

The Ontario Liberal Government presented its 2013 budget on May 2. The following breakdown identifies ten of those issues and what is being said about each.

Summary of IdleNoMore traffic for Apr 28 – May 4
By May 5, 2013 0 Comments Read More →

Summary of IdleNoMore traffic for Apr 28 – May 4

Analysis of Idle No More online activity for April 80 through May 4, inclusive (using Marketwired/Sysomos Heartbeat).

Conversation with Preston Manning (podcast)
By May 3, 2013 2 Comments Read More →

Conversation with Preston Manning (podcast)

Preston Manning shares his views on the role of social media in politics, issue campaigns and making sure the right message is presented the right way on the most effective channel(s).

Did TweetTheResults really make a difference?
By May 2, 2013 0 Comments Read More →

Did TweetTheResults really make a difference?

Two years ago, online Canadians were abuzz about TweetTheResults, a movement to discredit section 329 of the Canada Elections Act.

Posted in: Politics
Google Analytics Advanced Segments you can use
By May 1, 2013 1 Comments Read More →

Google Analytics Advanced Segments you can use

Google Analytics Advanced Segments allow you to organize and view traffic by specific criteria. Here are a few I use that you can add to your own account.

Posted in: Metrics
Digital Makeover: Elizabeth May
By April 29, 2013 0 Comments Read More →

Digital Makeover: Elizabeth May

27%, 51% or 86%… What portion of Elizabeth May’s tweets reflect engagement? Read this digital makeover to find out how engaged the Green Party leader is.

Posted in: Digital Makeover
Summary of IdleNoMore traffic for Apr 21-27
By April 28, 2013 0 Comments Read More →

Summary of IdleNoMore traffic for Apr 21-27

The apparent slow down of events and measurable drop in online activity raises questions as to when IdleNoMore will return to the public conscious.

Conversation with MP Marc Garneau (podcast)
By April 26, 2013 2 Comments Read More →

Conversation with MP Marc Garneau (podcast)

Liberal MP Marc Garneau on social media in election and leadership campaigns, Twitter as a tool of intelligence, good-natured online political interplay online and Chris Hadfield’s tweets from space.

Full Duplex is (extremely) pleased to announce
By April 25, 2013 5 Comments Read More →

Full Duplex is (extremely) pleased to announce

Full Duplex, the digital public affairs and research company I started two years ago, has hired its first employee and moved in to office space.

Posted in: News and Notes
Lesson from Dove: the Real Beauty of share-able debate
By April 23, 2013 0 Comments Read More →

Lesson from Dove: the Real Beauty of share-able debate

Dove’s Real Beauty campaign isn’t about selling soap. It’s about being at the centre of a debate and parody ads. They’re not offended. They counted on it.

Digital Makeover: Alex Atamanenko
By April 22, 2013 0 Comments Read More →

Digital Makeover: Alex Atamanenko

NDP MP Alex Atamanenko has a very small digital ecosystem. Today’s digital makeover identifies ways to make it more effective and meaningful.