I remember the exact moment I decided Porter Airlines was going to lose their campaign for a runway extension at Billy Bishop airport. It’s a textbook lesson for integration, particularly in digital public affairs.
In this digital makeover, we’re reminded of the importance of unscripted engaging content, being the master of your properties, and being engaged.
A Progress Summit panel featured four digitally-engaged campaign organizers, each of whom have a collection of hits and misses to share.
It’s not that the public sector isn’t capable of being innovative and embrace risk; that it isn’t willing to be entrepreneurial.
Digital public affairs practitioners need to consider three very significant Internet dangers and how they apply to reputation management.
Women are becoming more active in online discussions about Canadian politics and public affairs.
Building a strong and engaged community which can get involved in matters of importance means paying attention to the technical and social details.
I received a direct message from a Twitter connection asking me for some advice for an election campaign team she’s involved in.