My Google analytics prove what Google is already saying and what we already know: the web is going mobile. And not at the expense of a good URL and SEO.
Intelligence gathering and opinion measurement — If you have the time and resources, there is real value to be gained from deep analysis of Twitter.
Digital public affairs professionals will find a powerful reveal for time, place & device targeting in comScore’s latest report on Canadian Internet usage.
Comscore’s 2014 Digital Future in Focus report contains a wealth of information for digital public affairs practitioners.