TOUCH and the critic: a healthcare and community case study
By October 1, 2014 3 Comments Read More →

TOUCH and the critic: a healthcare and community case study

A great example of how applying TOUCH can shine a positive light on a difficult matter, and can help set a better way forward.

How to screw up your weekend and invite reputation damage
By August 16, 2013 0 Comments Read More →

How to screw up your weekend and invite reputation damage

Trying to sneak something under the radar was once an effective strategy. Now it’s a red carpet invitation for reputation damage while you sleep.

Understand the strengths and challenges of your social media toolkit
By April 5, 2013 0 Comments Read More →

Understand the strengths and challenges of your social media toolkit

To reach stakeholders and observers, you need to build a social media toolkit. This table helps identify strengths and weaknesses of some popular tools.

Conference Saturdays: When in doubt have cultists attack
By February 2, 2013 0 Comments Read More →

Conference Saturdays: When in doubt have cultists attack

What can communicators, community-builders and campaign organizers learn from Dungeons and Dragons? Julien Smith explains.

Secret sauce: How Twitter helped a client in a crisis
By September 14, 2012 0 Comments Read More →

Secret sauce: How Twitter helped a client in a crisis

I was part of a team hired to help an organization that was dealing with a crisis – a series of cascading reputation issues. Twitter was key to our success.

Changing your relationship with control
By June 20, 2012 0 Comments Read More →

Changing your relationship with control

Give up control. That’s a refrain I’ve often heard in conversations about the relationship organizations should have with their brand in the age of digital communication. I was reminded of that when I read the story of the London Organizing Committee of the Olympic and Paralympic Games (LOCOG) being heavy-handed in their protection of the […]

Digital makeover: Thomas Mulcair
By November 1, 2011 1 Comments Read More →

Digital makeover: Thomas Mulcair

Prior to announcing his candidacy for the NDP leadership, he didn’t have a Twitter account. That was something of lore among political observers. In fact, Evan Solomon pursued the issue during his appearance on CBC’s Power and Politics. That’s all changed now. I’m talking about Thomas Mulcair. And today, after performing a digital makeover of […]

Digital makeover: Jim Karygiannis
By October 25, 2011 1 Comments Read More →

Digital makeover: Jim Karygiannis

Jim Karygiannis was in the news a few weeks ago, promoting the need for speed limiters following a horrific car crash in Toronto believed to be street-racing related. Part of the online attention included a powerful video produced by The Toronto Star which he posted to his YouTube channel. And so, Mr. Karygiannis becomes the subject of […]

Digital makeover: Lisa Raitt
By October 19, 2011 2 Comments Read More →

Digital makeover: Lisa Raitt

I wasn’t planning on doing a second digital makeover in the same week. However, this MP has been in the media lately and I figured there was relevance in doing a makeover of this MP now. I’m talking about Labour Minister Lisa Raitt. Ms. Raitt is the MP who had to publicly apologize for referring […]

Digital makeover: Paul Dewar
By October 17, 2011 2 Comments Read More →

Digital makeover: Paul Dewar

This is the first in a new series of posts I’m going to publish. In each, I’ll do an assessment of one politician’s web presence. To be clear, each of these posts will examine and make recommendations for the MP to have a greater impact online. I am not going to redesign their websites. In […]

There’s plenty of sugar water for everyone
By July 30, 2011 3 Comments Read More →

There’s plenty of sugar water for everyone

One year ago we enjoyed an incredible week long vacation on Beaver Lake. We had the privilege of using the cottage of a family that had kindly donated its available weeks to Cottage Dreams, a charity called which connects people who have been through cancer treatment with cottages that are vacant for one week periods. It’s simple. […]

Posted in: Community, Rambles
Online communities: what are they?
By March 8, 2011 0 Comments Read More →

Online communities: what are they?

In the real world, communities have historically formed around geography (e.g. neighbourhood), common interests (e.g. politics) and common situations (e.g. parenthood). The good news is that the digital world is part of the real world. So, online communities similarly form around geography, common interests and common situations. There is a common belief about online communities […]

Posted in: Community