The fall season of digital makeovers returns and reveals the importance of the right amount of information presented with the user in mind.
At the encouragement of a few of my online followers, I’ve decided to add more video content to the digital public affairs mix.
Today’s digital makeover illustrates the importance of a strong online ecosystem, resilience and the ability to make tough choices in the digital wild west.
This digital makeover of MP Yvonne Jones provides solid examples which prove that awareness, personality and interactions build online engagement.
Even some of the most active and engaged online MPs have room for improvement. And the rest, well, they can learn a lot from them.
Another in my digital makeover which highlights the need for current information, consistent branding and content/engagement focused on the MP.
Today’s digital makeover shows digital strategy, online property maintenance and the human connecting elements are often overlooked by MPs.
Online credibility and influence is built on followings in niche interests. Changing a cabinet or shadow cabinet position could become counter-productive in the maturing digital age.
Today’s digital makeover reveals MPs are generally quite good at what they do online. It’s just that they apparently don’t put a stake in the long game.
In this digital makeover, we’re reminded of the importance of unscripted engaging content, being the master of your properties, and being engaged.
A Progress Summit panel featured four digitally-engaged campaign organizers, each of whom have a collection of hits and misses to share.