The Government of Canada’s new theme-based brand strategy is going to confuse government communicators and the public.
Veterans Affairs is facing criticism for a promoted tweets campaign. Is online paid media a smart choice for government departments?
A new report from FullDuplex.ca looks at how MPs used social media to communicate and engage with the public in 2013. #POGG2013 is a free download.
A primer to introduce you to some of the MANY ways social media have been used and misused by politicians over the last few years.
The upshot of Industry Canada’s tweeting-by-committee process is their tweets are unremarkable, asocial and can’t be responsive to current events.