This short documentary of Steve Jobs and his NeXT team getting their fledgling company off the ground is fascinating.
We re-tell our story frequently, moreso on important anniversaries.
I’ll walk to work in a few minutes. And like many “July the seconds” of the past, I’ll marvel at the absence of any trace of Canada Day celebrations from the day before.
There’s something more to communication… a ghost in the machine which makes the difference between content free speech and messages which resonate with audiences.
Dove’s Real Beauty campaign isn’t about selling soap. It’s about being at the centre of a debate and parody ads. They’re not offended. They counted on it.
An increase in trust of Government and CEOs isn’t enough to make them more than the two least trusted sources in the 2013 Edelman Trust Barometer.
While this is a little off-topic for this blog, it’s necessary to share this tale of good sportsmanship (is that the politically correct way to say it?).
On their own, social media accounts and even participation don’t cause a new and improved level of understanding between the account holder and the audience.