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TOUCH: Five Factors to Growing and Leading a Human Organization
For better or worse, digital business has fundamentally changed how organizations hire staff, market their services, and connect with stakeholders. The problem is, in an effort to use technology to connect with people more effectively, we have lost the humanity — that critical person-to-person connection — which is the engine of commerce and advocacy. TOUCH provides leaders of all types of organizations — private to public sector, community to enterprise business — with real-world, proven solutions.
In TOUCH, Mark Blevis and Tod Maffin argue that even though technology has enabled us to connect like never before, we’ve actually moved in the opposite direction. We have removed the real and human connections. It’s time to bring that human touch back to business. This book lays out the perfect blueprint. Want to be more human? Start with TOUCH.Mitch Joel
Recent blog posts
Videos like these examples from Kellie Leitch and Ron Planche serve as critical warnings to political and public affairs communicators: DON’T DO THIS!
The Ontario Herald’s use of “Source: Internet” as a photo credit highlights journalistic laziness at a time the media are at a credibility crossroad.
David Coletto and Mark talk about Matters of Opinion 2017, Canada as a digital nation, and Facebook closing in on TV as the go-to place for news and info.
Matters of Opinion 2017 reveals that the future has arrived. Canada is now a digital nation.
A recent run of horrifically unreliable postal delivery service has led me to the conclusion that Canada Post is taking its own life.
Canadians are outraged over President Trump’s order to restrict travel for passport holders from select Muslim countries, #muslimban.