Analysis of online activity to mark the first anniversary of Canadian astronaut Chris Hadfield’s launch to live aboard the International Space Station for six months.
Profiling “engaged Canadians” and modeling their role in identifying, amplifying and shaping news and narratives which impact public opinion.
The government is facing interesting and confusing criticism right now.
The Senate scandal continues its growth as the most dominant topic within online Canadian political chatter.
This digital makeover highlights that a weak digital presence is perhaps more strategically-problematic than no presence at all.