Videos like these examples from Kellie Leitch and Ron Planche serve as critical warnings to political and public affairs communicators: DON’T DO THIS!
David Coletto and Mark talk about Matters of Opinion 2017, Canada as a digital nation, and Facebook closing in on TV as the go-to place for news and info.
Canadians are outraged over President Trump’s order to restrict travel for passport holders from select Muslim countries, #muslimban.
The mere threat of a service interruption means Canada Post just crashed the timeline for businesses to eliminate their reliance on our postal system.
Attention spans have changed. Communication norms have changed. Educational outreach means putting helpful (and concise) tips first, background information a click away.
Measuring ROI of online and social media activities has been a confusing (even futile) exercise for many organizations. Enter Snapchat, the anti-ROI tool.